From Fans to Customers
A couple of weeks ago we looked at the importance of acquiring Facebook likes/fans. Today we will take it a little further and see how we can turn all those likes and fans into paying customers. Facebook fans can be difficult to get and even harder to convert into buyers. Getting your Facebook fans from Fans2Traffic is one way to get around the difficult process of obtaining them, but it is up to you to make the sales. Without a strategic approach, getting the amount of revenue you desire from your website or blog may never happen. However, there is a lot you can do to achieve the success you crave. Read on to learn what can be done to convert your Facebook fans into customers.
Show a Sincere Interest
People are more willing to buy from people they trust. If your Facebook fans never really get to know you how can they ever come to trust in the offers you present them? Many people go about building their online business hoping that customers will come to them, but the fact is that it is much better to get out there and know your customer. Take some time to participate in online discussions with your fans, even if the topic is not about your particular niche. Show them you have an interest in learning about them and they will want to know more about you.
High Quality is the Key
Quality has always been important in conducting business online, but Google has highlighted its importance with all their recent algorithm updates. Many of those whose websites and marketing activities did not offer any quality were wiped out of the search results. High quality content and high quality backlinks are key to ranking a website. High quality offers and products are key to higher conversion rates and customer count. Make sure you present offers that are a good value for your potential customers and make sure the products you offer are solutions they will be glad they purchased.
On Facebook and all social media platforms it is easy to ‘go viral’. If you are a quality producer, word will spread fast across Facebook and you will reap many benefits.
Put in the Time
Most website and blog owners are very busy and many of them do not make time for regular participation in social media. It is not enough to comment or publish every now and then. You must remain visible and available by participating on Facebook often. It is so easy for people to forget about you if you only update a few times a month. Increase your Facebook activity and you will increase the number of customers you have.
Be Determined to Succeed
Results may not happen as fast as you would like, but if you put in the effort and continue to focus on improving, they will come. There are a lot of abandoned businesses online from people who were too impatient when their breakthrough was just so soon to come. If you follow the given advice you may instantly see an improvement, but do not give up if it does not happen overnight. There are a lot of people who make a very nice income just off the customers they received from Facebook. Value your Facebook fans and they will value you.
Some more informative posts on Facebook marketing: